DRIVING IN STYLE: PEUGEOT PARTNERS WITH RAY-BAN TO OFFER COMPLIMENTARY SUNGLASSES WHEN BUYING A NEW 108 OR 108 TOP!

Tuesday, 16 July 2019

DRIVING IN STYLE THIS SUMMER: PEUGEOT PARTNERS WITH RAY-BAN TO OFFER COMPLIMENTARY DESIGNER SUNGLASSES WHEN BUYING A NEW 108 OR 108 TOP!

  • Summertime offer sees PEUGEOT partner with eyewear specialist Ray-Ban to offer two complimentary pairs of sunglasses when ordering a new PEUGEOT 108 or 108 TOP! 
  • Customers ordering a 108 TOP! in Collection trim will only pay the price of the equivalent 108 Hatchback 
  • Buyers can choose from two frames and four styles: Aviator, Club Master, New Wayfarer and Round Metal 
  • Offer runs from 16th July to 30th September 2019 
  • The PEUGEOT 108 starts from £11,935

To kick start the summer, PEUGEOT is partnering with legendary eye wear manufacturer, Ray-Ban, to offer buyers two pairs of complimentary sunglasses when ordering a new PEUGEOT 108 or 108 TOP!.

The offer runs from 16th July to 30th September and applies to any PEUGEOT 108 or 108 TOP! ordered and delivered from an authorised PEUGEOT retailer. Buyers can choose from two frames and four different Ray-Ban styles: Aviator, Clubmaster, New Wayfarer and Round Metal. In addition to this, any customer who orders a PEUGEOT 108 TOP!,featuring a chic retractable electric fabric roof, in Collection trim, will only pay the price of the equivalent 108 hatch, which provides a customer saving of £1,000.

The PEUGEOT 108 starts from £11,935 in Active trim. Standard equipment includes LED daytime running lights, air conditioning, seven-inch capacitive colour touchscreen, Mirror Screen® with MirrorLink®, Apple CarPlay™ and Android Auto. Also included is DAB Radio and Bluetooth®.

Allure trim starts from £13,340 and features PEUGEOT Open & Go keyless entry and start, colour reversing camera and 15-inch alloy wheels, as well as a black contrast roof. Collection trim is priced from £13,990 and comes with a speed decal (side and rear), automatic air conditioning and coloured interior trim. The striking new Antelope Red paint finish has also been added to the range, available on Allure and Collection models.

The PEUGEOT 108 and 108 TOP! are available with the Euro 6 1.0-litre petrol engine, with either a five-speed manual or a five-speed semi-automatic gearbox.

David Peel, Managing Director of PEUGEOT UK, said: “At PEUGEOT we believe in creating cars with a sharp design. Our partnership with Ray-Ban is a great match – with our summer offer, PEUGEOT buyers can enjoy their sharply styled new car with their chic new sunglasses.”

Find out more about the PEUGEOT 108, visit: https://www.peugeot.co.uk/showroom/108

ENDS

PEUGEOT
Since 1810 PEUGEOT has been producing durable products of excellence, since 1858 all are branded with the Lion logo – chosen to demonstrate strength, suppleness and swiftness to personify the durability of its products. As one of the earliest automotive producers, the PEUGEOT brand can trace its roots back to 1889 when it began producing automobiles and since then over 65 million vehicles have been produced, advancing technology with style and efficiency to enhance the customer experience. PEUGEOT is present in 160 countries, has 10,000 franchised Dealerships and is recognised the world over for the quality and design excellence of its products.

PEUGEOT UK
The UK is the third largest market for PEUGEOT with its UK Headquarters located in Coventry. The UK car line-up includes the 108, 208, all-new 208, 308, 2008 SUV, all-new 2008 SUV, 3008 SUV, 5008 SUV and all-new 508 supplemented by Rifter and Traveller people-carriers. The UK van line-up includes the all-new Partner, Expert and Boxer. Electric Vehicles support the standard car and van line-up. The all-new range includes the Electric e-208, e-2008 SUV and the Hybrid versions of the 508 and 3008 SUV. Electric versions of the most popular small van, the Partner Electric and much larger, Boxer Electric are also available. PEUGEOT is committed to low emission vehicles, with a strategy to electrify every model in the range between 2019 and 2023.

If you would like to keep up to date with the PEUGEOT UK Press Department activity and be the first to see what exciting new projects we are launching, please follow us on Twitter and Instagram:

www.twitter.com/PeugeotUKPR / www.instagram.com/PeugeotUKPR

PEUGEOT UK COMMUNICATIONS Contacts

Jeremy Townsend, Director of Communications
M: +44 (0)7827 896480 | E: jeremy.townsend@mpsa.com

James Parfett, Head of Communications
M: +44 (0)7802 268743 | E: james.parfett@peugeot.com

Kerry Livesey, PR Manager
T: +44 (0)2476 884212 | M: +44 (0) 7940 078848 | E: kerry.livesey.@peugeot.com

Mason Finney, Media Relations Executive
T: +44 (0)2476 884211 | M: +44 (0) 7788 178394 | E: mason.finney@peugeot.com

Craig Morrow, Press Fleet Officer
T: +44 (0)2476 884261 | M: +44 (0) 7747 764745 | E: craig.morrow@mpsa.com

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