ON YOUR BIKE: PEUGEOT SOLVES COMMUTER'S 'LAST MILE' PROBLEM WITH THE INNOVATIVE EF01 FOLDING ELECTRIC BIKE

Monday, 18 June 2018

  • PEUGEOT eF01 Electric Bike now on sale in the UK integrates into the boot space of the all-new 5008 SUV, offering a complete transport solution for the city commute
  • 36% of UK motorists commute to work*, but many are unable to park within a mile of their workplace – the ‘last mile’
  • In a survey of 10,000 motorists, 36% said they worried about parking (46% among London drivers)**
  • BMX athlete, Kriss Kyle, and British rally driver, Catie Munnings, showcase how the eF01 Electric Bike helps conquer that ‘last mile’. Watch the video here: 'City Slickers'

PEUGEOT has launched an integrated car and electric bike mobility solution, the all-new PEUGEOT 5008 SUV and the eF01 Electric Bike.

The aluminium-framed eF01 electric bike weighs just 18.6kg, is fitted with a battery and a motor with enough charge for up to 18-25 miles in range and will propel riders at a top speed of 12.5mph.

In the UK, 36% of UK motorists commute to work*, but parking challenges mean that many may still have to find another mode of travel to complete the ‘last mile’ to their workplace. The issue is even more of a problem in London, with 46% of the capital’s drivers concerned about parking**.

PEUGEOT’s unique, fold-away electric bike integrates neatly into the boot space of the all-new 5008 SUV with a mobile charging dock, giving commuters an on-board solution to conquer the final part of their journey.

The all-new PEUGEOT 5008 SUV offers urban drivers a premium SUV with a range of advanced safety technologies. Its class-leading modularity and versatility make it an ideal partner for life in the city with excellent handling and ride. The two removable, separate, folding seats in the third row allow for flexibility, which enables an impressive load space of 952 litres as well as extra legroom.

BMX star, Kriss Kyle and 2016 Ladies FIA European Rally Champion, Catie Munnings, took to the streets of London to showcase this complete, all-in-one transport solution for the city commute. View their exploits here: 'City Slickers'

Gilles Vidal, Director of PEUGEOT Design, said: “The all-new 5008 SUV has been a huge success – selling 42,000 in Europe since launch in 2017 and almost 3,000 vehicles in the UK since launch in January 2018.

Spacious, versatile and packed with the latest technology, we felt the PEUGEOT 5008 SUV was the perfect vehicle to pair with our first electrically assisted folding bike.

“PEUGEOT is the only brand that offers two wheel, three wheel and four wheel mobility solutions which are manually powered, electrically assisted, hybrid, fully electric or equipped with an internal combustion engine. Thanks to this enormous flexibility in our range we can offer a mobility solution for every requirement. Together, the 5008 SUV and eF01 electric bike combine two modes of transport to create a complete door-to-door solution, no matter what your destination might be.”

Kriss Kyle, BMX champion, said: “The eF01 is a fantastic bike to ride – it’s great fun and practical. I was delighted to be a part of this project and I think it’s brilliant that PEUGEOT have created a solution for the last mile, which means people have the option to drive their car and cycle their bike.”

The eF01 electric bike can be charged on a mobile docking station in just 60 minutes and can be folded and unfolded in less than 10 seconds. The combination of the 5008 SUV and the eF01 bike creates an ideal solution to be able to travel anywhere.

ENDS

Notes to Editors:

*https://www.totaljobs.com/insidejob/36-of-the-uk-population-still-drive-to-work-only-3-cycle/

**https://www.mirror.co.uk/news/uk-news/car-commuters-arriving-hour-early-6646537

eF01 Electric Bike

Weight

18.60 KG

Frame

Aluminium

Fork

Hydroformed Aluminium

Motor

20 KM/H Maximum Speed

Battery

208 WH

Range

Up to 18-25 miles

Handlebars

Aluminium 540 X 25.4MM

Stem

Aluminium folding and adjustable

Brakes

Shimano Altus M315 185 / 160 MM Hydraulic Discs

Cassette

Fixed Gear

Tyres

Schwalbe Big Apple

Saddle

PEUGEOT Allure

Seatpost

Aluminium 34 X 450 MM with Memorised Adjustment System

Crankset

Aluminium 170 MM 44 Teeth

Display

LED Walk Assist

Lights

Buchelone / Luxoflex

Rack

Hydroformed Aluminium integrated to the frame

Chain Guard

Hebie with Integral Protection

Stand

Integrated to the frame, in a folded position only

Colours

Black – Blue

Other

AC Adaptor included – dockstation in option

PEUGEOT
Since 1810 PEUGEOT has been producing durable products of excellence, since 1858 all are branded with the Lion logo – chosen to demonstrate strength, suppleness and swiftness to personify the durability of its products. As one of the earliest automotive producers, the PEUGEOT brand can trace its roots back to 1889 when it began producing automobiles and since then over 65 million vehicles have been produced, advancing technology with style and efficiency to enhance the customer experience. PEUGEOT is present in 160 countries, has 10,000 franchised Dealerships and is recognised the world over for the quality and design excellence of its products.

PEUGEOT CYCLES
PEUGEOT Cycles has innovation in its genes. Founded in 1885, the brand offers a full range of electric and non-electric bikes to address new mobility requirements. PEUGEOT Cycles has a bicycle for every need and every discipline with the different model types: Electric, Legend, City, Trekking, Mountain, Road and Junior. PEUGEOT bicycles are designed and assembled in France by the Group CYCLEUROPE.

PEUGEOT DESIGN LAB
With more than 200 years' expertise in industrial creation and 120 years' experience in automobile design, PEUGEOT launched its Peugeot Design Lab in June 2012 as a global brand design studio dedicated to external clients. Its main mission is to design products, services and brand experiences in all non-automotive sectors.

Since its creation, many clients have called upon its services: Airbus, Dassault Aviation, Alstom, Bombardier, Leclerc, Groupe Seb, Quechua, etc. One of its latest creations was the H160 helicopter for Airbus.

PEUGEOT UK
The UK is the third largest market for PEUGEOT with its UK Headquarters located in Coventry. The UK car line-up includes the 108, 208, New 308, 508, 2008 SUV, 3008 SUV and All-New 5008 SUV supplemented by people-carriers and a van range that includes the Partner, Expert and Boxer. The standard car and van line-up is supported by Electric Vehicles. The range includes the iOn and the Electric version of their most popular small van, the Partner Electric.

If you would like to keep up to date with the PEUGEOT UK Press Department activity and be the first to see what exciting new projects we are launching, please follow us on Twitter and Instagram:

www.twitter.com/PeugeotUKPR / www.instagram.com/PeugeotUKPR

PEUGEOT UK COMMUNICATIONS Contacts

Andrew Didlick, Director Communications, Events & Brand Partnerships
M: +44 (0) 7836 362859 | E: andrew.didlick@mpsa.com

James Parfett, Head of Communications
M: +44 (0)7802 268743 | E: james.parfett@peugeot.com

Kerry Livesey, PR Manager
T: +44 (0)2476 884212 | M: +44 (0) 7940 078848 | E: kerry.livesey.@peugeot.com

Mason Finney, Media Relations Executive
T: +44 (0)2476 884211 | M: +44 (0) 7788 178394 | E: mason.finney@peugeot.com

Craig Morrow, Press Fleet Officer
T: +44 (0)2476 884261 | M: +44 (0) 7747 764745 | E: craig.morrow@mpsa.com

For high-resolution downloadable images of the Peugeot product range, information and news stories, log onto the dedicated Peugeot Press website at: www.peugeotpress.co.uk

Peugeot UK website: www.peugeot.co.uk

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