peugeot 108: going for gold

Thursday, 4 August 2016

  • £420 customer saving on the PEUGEOT 108 in August and September*
  • New Golden Yellow metallic paint finish and two-tone variants available
  • Just Add Fuel® remains the most popular way to purchase a new PEUGEOT 108

PEUGEOT is going for gold this summer with the introduction of the new metallic paint colour ‘Golden Yellow’ and a complementary new interior ambience to add to the range of eight solid and metallic paint finishes, six personalisation themes plus ‘Dual’ which is a range of six two-tone paint finishes including four new lower/upper colour variations, Carbon Grey/Raven Black, Laser Red/Zircon Grey, Diamond White/Zircon Grey, Diamond White/Tahoe Blue.

Customers will benefit from a £420 customer saving (exc. Access model) during August and September and can also take advantage of the highly competitive 4.9% APR available on PEUGEOT Passport finance.  Customers who place a £500 deposit on a 108 Active 1.0-litre 3-door - the most popular model - will see payments start from just £155**

PEUGEOT’s Just Add Fuel® remains the most popular purchase route for PEUGEOT 108 owners, with two-thirds of customers choosing this all-encompassing, 3 year, no hassle package.  The ‘Just Add Fuel® Telematics’ finance package is also available for those from just 18 years of age.

The extensive PEUGEOT 108 range made simple:

108 HATCHBACK - Four trim level choices: Access, Active, Allure and GT Line
108 TOP! – Two trim level choices – Active and Allure
SPECIAL EDITION – 108 TOP! Roland Garros
PERSONALISTION – Six themes, six ‘Dual’ (two-tone), eight interior ambiences
PRICE RANGE: from £8,495 to £13,985 (on-the-road)
ENGINE CHOICE: three petrol engines, 1.0-litre 68hp, 1.0-litre 2-Tronic 68hp, 1.2-litre PureTech82hp
POPULAR MODELS: Active (58%) | 1.0-litre 68hp (56%)
INTERESTING: Allure (34%) | Laser Red (27%) | Purple Berry (15%) is the most popular metallic colour

*Excludes Access A/C model

** Terms & Conditions apply, visit www.peugeot.co.uk for more details

Just Add Fuel® includes:

A single monthly payment to cover all motoring costs
No need to budget for insurance, servicing, road fund licence*, and roadside assistance costs – they are all included
No need to search for cheaper insurance each year
Fixed price motoring for three years means peace of mind
A completely transparent motoring package with no hidden costs
The opportunity to drive a new car every three years, so no MOT costs

PEUGEOT

Since 1810 PEUGEOT has been producing durable products of excellence, since 1858 all are branded with the Lion logo – chosen to demonstrate strength, suppleness and swiftness to personify the durability of its products. As one of the earliest automotive producers, the PEUGEOT brand can trace its roots back to 1889 when it began producing automobiles and since then over 65 million vehicles have been produced, advancing technology with style and efficiency to enhance the customer experience. Demonstrated through its Brand signature ‘Motion & Emotion’, PEUGEOT is present in 160 countries, has 10,000 franchised Dealerships and is recognised the world over for the quality and design excellence of its products.

PEUGEOT UK

The UK is the third largest market for PEUGEOT with its UK Headquarters located in Coventry. The UK car line-up includes the 108, 208, 308, 508, new 2008 SUV, 3008 and 5008 supplemented by people-carriers and a four-model van range that includes the Bipper, Partner, Expert and Boxer.

108

Launched in 2014, the 108 is a chic compact city car with a great personality. Powered by 1.0-litre and 1.2-litre PureTech petrol engines, with a choice of 3- and 5-door, Hatchback and TOP! body styles, it is available with an extensive level of personalisation choice.

If you would like to keep up to date with the Peugeot UK Press Department activity and be the first to see what exciting new projects we are launching, please follow us on Twitter and Instagram:www.twitter.com/PeugeotUKPR / www.instagram.com/PeugeotUKPR

PEUGEOT UK COMMUNICATIONS Contacts

Andrew Didlick, Director Communications, Events & Brand Partnerships
T: +44 (0)2476 884309  |   M: +44 (0) 7836 362859  |   E: andrew.didlick@mpsa.com

Kevin Jones, Head of Communications, Peugeot UK
T: +44 (0)2476 884215  |   M: +44 (0) 7880 786596    |   E: kevin.jones@peugeot.com

Louise Dowling, PR Manager, Peugeot UK
T: +44 (0)2476 884216   |   M: +44 (0) 7767 490420    |   E: louise.dowling@peugeot.com

Kerry Livesey, Press Officer, Peugeot UK
T: +44 (0)2476 884212   |   M: +44 (0) 7940 078848    |   E: kerry.livesey@peugeot.com

Craig Morrow, Press Fleet Officer
T: +44 (0)2476 884261   |   M: +44 (0) 7747 764745    |   E: craig.morrow@mpsa.com

For high-resolution downloadable images of the Peugeot product range, information and news stories, log onto the dedicated Peugeot Press website at: www.peugeotpress.co.uk (Newspress passwords apply)

Peugeot UK website: www.peugeot.co.uk

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